- The packshot isolates the product on a neutral backdrop: clear, faithful, ideal for product pages.
- The styled shot places the product in a mood: it mainly serves social media and presentation pages.
- Many shops need both: one packshot per product, plus a few mood images.
- At BUNKAIO, the Discovery package uses a neutral backdrop; styled shots are included from Signature.
A packshot presents the product alone, on a neutral backdrop, with controlled light. It faithfully shows the shape, the material and the colours. It is the reference format for a product page: the visitor sees exactly what they are buying.
The styled photo places the product in a setting, with accessories, mood lighting and a visual point of view. It tells a use and a brand, and suits social media, the home page or communication materials.
- Product pages and catalogue: packshot on a neutral backdrop. Check the rules of your sales platform, as some impose a type of backdrop.
- Social media and communication: styled setup, to give your brand an identity.
- Launch or campaign: a mix of both, with a consistent series.
Our Commercial & products service covers both styles:
- Discovery, €390 ≈ $430: up to 5 products, 10 retouched HD photos, neutral backdrop (studio optional, €60 ≈ $66).
- Signature, €750 ≈ $825: up to 12 products, 20 retouched HD photos, styled setup included.
- Premium, €1,390 ≈ $1,530: up to 25 products, 35 retouched HD photos, styled setup included and 1 vertical product Reel.
- Bunkaio editorial, €2,390 ≈ $2,630: full catalogue of 50 retouched HD photos, 1 brand film of 90 seconds and 2 vertical Reels.
List your products, the use of each image (product page, social media, advert) and the formats expected. Our checklist Preparing a product photo shoot guides you step by step. For an estimate, use the online quote.
Frequently asked questions
The Discovery package offers photos on a neutral backdrop (studio optional, €60 ≈ $66), suited to product pages: up to 5 products and 10 retouched HD photos.
Yes, from the Signature package.
Yes: commercial usage rights are transferred to you with no time limit.


